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第7章 附录

阿尔伯特·哈伯德的人生理念

我相信是上帝创造了人类。

我相信上帝保佑父亲、母亲和子女组成的三位一体的家庭组合。

我相信上帝就在我们的身边,我们和上帝是如此的近。

我相信上帝创造了这个世界之后,不会置之不理,任其运转。

我相信灵魂的暂居之所——人类身体的神圣,因此我认为通过正确思考和生活以保持形体的美感是每一个男人和女人的义务。

我相信男人对女人的爱和女人对男人的爱是神圣的,在这种爱推动下的灵魂和人类对上帝的爱或是思想的最深处同样神圣崇高。

我相信经济、社会和精神上的自由可以使人类获得救赎。

我相信约翰·拉斯金、威廉·莫里斯、亨利·索罗、沃尔特·惠特曼和托尔斯泰是上帝的先知,他们思想的造诣和灵魂的境界应当与伊利亚,何西阿,以西结和以塞亚齐名。

我相信人类像以前一样并将永远被激励和鼓舞着。

我相信人类将生活在永恒之中,而这正是我们所希望的。

我相信为未来生活准备的最佳方法是心存善良,在某个时候尽全力做好工作,使它尽善尽美。

我相信我们应当记得每一个做礼拜的日子,因为它是神圣的。

我相信魔鬼是不存在的,存在的只是恐惧和懦弱。

我相信除了你自己没有人可以打败你。

我相信我们所具有的神性是一样的。

我相信我们都是上帝的子女,除此之外,我们什么都不是。

我相信到达天堂的唯一途径是心存天堂。

阿尔伯特·哈伯德的商业理念

我相信我自己。

我相信我们出售的商品。

我相信我们所在的公司。

我相信我的同事和伙伴。

我相信美国的商业模式。

我相信生产者、发明者、制造者、发行者,以及所有拥有一份工作,并为之努力的人。

我相信真理是有价值的。

我相信人应该有愉快的心情和健康的身体,而且我相信,成功的首要任务是创造价值,而不是赚取金钱,报酬总会自动到来,通常只是时间的问题。

我相信阳光、新鲜空气、蔬菜、苹果酱、笑声、婴儿、丝绸和雪纺绸以及世界上一切美好的东西,我始终记得:英语中最伟大的单词就是“自信”。

我相信我每销售一件产品就会交上一个朋友。

我相信当我和一个人分别的时候,我一定会做到:当我们再次见面的时候,他看到我会很高兴,我看到他也会感到很高兴。

我相信工作的双手、思考的大脑和友爱的心灵。

阿门,阿门!

致加西亚的信(英文版)

A Message To Garcia

In all this Cuban business there is one man stands out on the horizon of my memory like Mars at perihelion.

When war broke out between Spain and the United States, it was very necessary to communicate quickly with the leader of the insurgents. Garcia was somewhere in the mountain vastness of Cuba-no one knew where. No mail nor telegraph message could reach him. The President must secure his cooperation,and quickly. What to do!

Someone said to the President,“There’s a fellow by the name of Rowan will find Garcia for you,if anybody can.”

Rowan was sent for and given a letter to be delivered to Garcia. How“the fellow by the name of Rowan”took the letter,sealed it up in an oil-skin pouch,strapped it over his heart,in four days landed by night off the coast of Cuba from an open boat, disappeared into the jungle,and in three weeks came out on the other side of the island,having traversed a hostile country on foot,and delivered his letter to Garcia-are things I have no special desire now to tell in detail. The point that I wish to make is this:McKinley gave Rowan a letter to be delivered to Garcia;Rowan took the letter and did not ask,“Where is he?”

By the Eternal! There is a man whose form should be cast in deathless bronze and the statue placed in every college of the land. It is not book-learning young men need,nor instruction about this and that,but a stiffening of the vertebrae which will cause them to be loyal to a trust,to act promptly,concentrate their energies:do the thing-“Carry a message to Garcia!”

General Garcia is dead now,but there are other Garcias. No man who has endeavored to carry out an enterprise where many hands were needed,but has been well-nigh appalled at times by the imbecility of the average man-the inability or unwillingness to concentrate on a thing and do it.

Slipshod assistance,foolish inattention,dowdy indifference,and half-hearted work seem the rule;and no man succeeds,unless by hook or crook or threat he forces or bribes other men to assist him;or mayhap,God in His goodness performs a miracle,and sends him an Angel of Light for an assistant.

You,reader,put this matter to a test:You are sitting now in your office-six clerks are within call. Summon anyone and make this request,“Please look in the encyclopedia and make a brief memorandum for me concerning the life of Correggio.”Will the clerk quietly say,“Yes,sir,”and go do the task?

On your life,he will not. He will look at you out of a fishy eye and ask one or more of the following questions:Who was he? Which encyclopedia? Where is the encyclopedia? Was I hired for that? Don’t you mean Bismarck? What’s the matter with Charlie doing it? Is he dead? Is there any hurry? Shan’t I bring you the book and let you look it up yourself? What do you want to know for?

And I will lay you ten to one that after you have answered the questions,and explained how to find the information,and why you want it,the clerk will go off and get one of the other clerks to help him try to find Garcia—and then come back and tell you there is no such man. Of course I may lose my bet,but according to the Law of Average,I will not.

Now,if you are wise,you will not bother to explain to your “assistant” that Correggio is indexed under the C’s,not in the K’s,but you will smile very sweetly and say,“Never mind,”and go look it up yourself. And this incapacity for independent action, this moral stupidity,this infirmity of the will,this unwillingness to cheerfully catch hold and lift-these are the things that put pure Socialism so far into the future. If men will not act for themselves,what will they do when the benefit of their effort is for all?

A first mate with knotted club seems necessary;and the dread of getting “the bounce” Saturday night holds many a worker to his place. Advertise for a stenographer,and nine out of ten who apply can neither spell nor punctuate—and do not think it necessary to.

Can such a one write a letter to Garcia?

“You see that bookkeeper,” said the foreman to me in a large factory.“Yes,what about him?”“Well, he’s a fine accountant,but if I’d send him up town on an errand,he might accomplish the errand all right,and on the other hand,might stop at four saloons on the way,and when he got to Main Street would forget what he had been sent for.”Can such a man be entrusted to carry a message to Garcia?

We have recently been hearing much maudlin sympathy expressed for the “downtrodden denizens of the sweat-shop” and the “homeless wanderer searching for honest employment”,and with it all often go many hard words for the men in power.

Nothing is said about the employer who grows old before his time in a vain attempt to get frowsy never-do-wells to do intelligent work;and his long, patient striving after “help” that does nothing but loaf when his back is turned.

In every store and factory there is a constant weeding-out process going on. The employer is constantly sending away “help” that have shown their incapacity to further the interests of the business,and others are being taken on. No matter how good times are,this sorting continues:only,if times are hard and work is scarce,the sorting is done finer-but out and forever out the incompetent and unworthy go. It is the survival of the fittest. Self-interest prompts every employer to keep the best—those who can carry a message to Garcia.

I know one man of really brilliant parts who has not the ability to manage a business of his own,and yet who is absolutely worthless to anyone else,because he carries with him constantly the insane suspicion that his employer is oppressing,or intending to oppress him. He cannot give orders, and he will not receive them. Should a message be given him to take to Garcia,his answer would probably be, “Take it yourself!”

Tonight this man walks the streets looking for work,the wind whistling through his threadbare coat. No one who knows him dare employ him,for he is a regular firebrand of discontent. He is impervious to reason,and the only thing that can impress him is the toe of a thick-soled Number Nine boot.

Of course I know that one so morally deformed is no less to be pitied than a physical cripple;but in our pitying, let us drop a tear,too,for the men who are striving to carry on a great enterprise,whose working hours are not limited by the whistle,and whose hair is fast turning white through the struggle to hold in line dowdy, indifference,slipshod, imbecility,and the heartless ingratitude which,but for their enterprise,would be both hungry and homeless.

Have I put the matter too strongly? Possibly I have;but when all the world has gone a slumming, I wish to speak a word of sympathy for the man who succeeds-the man who,against great odds,has directed the efforts of others,and having succeeded,finds there’s nothing in it: nothing but bare board and clothes. I have carried a dinner pail and worked for day’s wages,and l have also been an employer of labor,and I know there is something to be said on both sides.

There is no excellence,per se,in poverty;rags are no recommendation;and all employers are not rapacious and high-handed,any more than all poor men are virtuous. My heart goes out to the man who does his work when the“boss”is away,as well as when he is at home. And the mail who,when given a letter for Garcia,quietly takes the missive,without asking any idiotic questions,and with no lurking intention of chucking it into the nearest sewer,or of doing aught else but deliver it,never gets“laid off” nor has to go on a strike for higher wages.

Civilization is one long anxious search for just such individuals.

Anything such a man asks shall be granted. He is wanted in every city,town and village—in every office,shop,store and factory. The world cries out for such: he is needed and needed badly-the man who can“Carry a Message to Garcia”.

So who will send a letter to Garcia?

Elbert Hubbard

1899

人物简介

安德鲁·罗文(1857~1943年)

美国陆军上校,生于弗吉尼亚州的门罗镇(现西弗吉尼亚州),1881年毕业于西点军校。在中美洲地区,他曾以武官的身份与军情局合作,完成了许多小规模军事任务。作为一个军人,他与陆军情报局一道完成了一项重要的军事任务——将信送给加西亚,被授予杰出军人十字勋章。

美西战争结束后,他先后在菲律宾群岛等地服役,还在堪萨斯州立农业大学教授过军事学和战术策略学。退役后,他在旧金山度过了余生。

罗文的事迹通过《致加西亚的信》这本小册子传遍了全世界,并成为敬业、服从、勤奋、主动的象征。

卡利斯托·加西亚·伊尼格斯(1836~1898年)

加西亚是古巴革命家,古巴反对西班牙统治的起义领袖。1895年,他到过美国。不久,在古巴美西战争中发挥了重要作用,尤其是在埃尔坎尼。1898年,他作为古巴一个委员会的成员赴华盛顿与美国总统麦金莱讨论古巴事务。同年,他在华盛顿去世。阿尔伯特·哈伯德的文章《致加西亚的信》发表后,加西亚的名字在美国家喻户晓。

威廉·麦金莱(1843~1901年)

美国第24任和第25任总统。1843年1月29日生于美国俄亥俄州奈尔斯市一个小工厂主家庭,南北战争时,年仅18岁的他应征入伍;1866年,他以少校军衔退役。退役后的麦金莱开始钻研法律,成了一名律师并积极参与地方的政治活动。1891年,麦金莱出任俄亥俄州州长。1896年,麦金莱被共和党提名为总统候选人,并在竞选中获胜。麦金莱任总统期间,大力振兴经济,使美国的经济有了很大起色,从而获得了“繁荣总统”的美誉。

麦金莱总统在任期间还发动了美西战争。美国海军在古巴圣地亚哥海港外重创了西班牙舰队,摧毁了西班牙海军力量。《致加西亚的信》所描述的就是美西战争时的故事。

1900年,麦金莱以前所未有的票数赢得了总统大选,不幸的是,1901年9月15日,麦金莱遇刺身亡。

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